Friday is National Wear Red Day, a day when everyone is encouraged to wear red to bring awareness to heart disease.
"National Wear Red Day is a day that's sponsored by the Go Red For Women campaign, which is in its 10th year of getting out the word that heart disease is the biggest killer of women," said Anne Messenger, chairwoman of the American Heart Association's 2013 Go Red For Women campaign.
Messenger says women are so often taking care of others they often don't put their own health needs first and don't know that the signs of a heart attack are different for women versus men.
She says women don't necessarily get that "clutch of the heart" that men get. She says women may have back ache, jaw pain or nausea.
"One in three women will die from heart disease," she said.
February is American Heart Month, a month to draw attention to heart disease and how to prevent it. The American Heart Association has tips on how you can stay heart healthy. It's also important both men and women know important numbers like how much they weigh, their blood pressure and BMI.
Friday morning on Today in Central New York, experts will be standing by live from 5am to 7am to take calls regarding any questions you may have about heart disease - call 477-9480.
Fitness Friday will be dedicated to being heart healthy and reporter Brandon Roth will show how some Central New Yorkers finding a free way to exercise in the cold weather.
All on air staff at CNYCentral will be wearing red Friday to bring awareness to heart disease.